Franchise Instead of Starting Your Own

 Foreword: My name is Zain Khwaja and as the owner of the Brand U.S.Pizza, India’s 3rd largest pizza brand with 75+ outlets, among others, and 20 years of experience in franchising. After seeing many entrepreneurs struggle with this decision and many more who made mistakes, I have decided to share what I know.

Starting a business is a dream shared by many, but the statistics are sobering: 1 out of every 4 new small businesses fail within the first year. The allure of entrepreneurship is undeniable, but for those considering the path of business ownership, there's a fundamental question to answer – should you franchise an established brand or create your own from scratch? This article explores the pros and cons of franchising and offers insight into a critical decision that could shape your entrepreneurial journey.

Proven Brand vs. Personalization

For potential business owners, the initial decision often revolves around whether to embrace a proven brand or launch an entirely new one with hopes of it becoming a runaway success. The idea of starting one's own brand is alluring – the prospect of seeing your unique vision come to life, of building a brand from the ground up, and, perhaps, franchising your own success story.

To read the full blog article click here: Franchise Instead of Starting Your Own